Positioning
Before we draw, we understand. We map the market, competitors and audience to define the territory your brand can own and defend.
Studio Raris · 12 years building brands
A design studio that turns strategy into branding.
What we do
Work focused on value, not on trends.
Every project starts with a business question. Design is the answer, built to outlast the next fad.
Naming
A good name opens doors before the logo even shows up. We create names that are memorable, registrable and have a story to tell.
Visual Identity
Logo, color, typography and graphic language that translate strategy into something people recognize at first glance.
Packaging
On the shelf, the packaging is the brand. We create packaging that stands out, tells the product's story and turns into desire.
Digital
Brands live on screens. We bring the identity to websites, apps and social media with the same consistency as print.
Brands that trusted our work
+ 200 brandsHow we think
Good design comes from understanding the business, not just reading the brief.
We take pride in the impact we create. A few numbers from the road so far:
12
Years creating brands with strategy, since 2014.
300+
Projects delivered, from startups to established brands.
6+
Countries where brands created here are in operation.
Studio Raris was born in 2014 from the union of creation and strategy: Rafaela Risse, advertiser, and Renan Melo, business strategist.
Since then, we've developed projects that don't just add value, but create authentic connections between brands and people. We believe design is a business tool, and that aesthetics only make sense when they solve a real problem.
We take on a few projects at a time, working closely with the people who decide. That's how a brand leaves the drawing board the way it was meant to.
